Federation
Coaches Assn

Partners

 
50 greatest streetballers
SBA on Facebook
Her Basketball
Euorbasket
NBA Legends
Black Athlete
SBA Africa
OVERVIEW
The Street Basketball Association (SBA) and the SBA Sports Management and Entertainment Group has developed opportunities to leverage the explosive growth of basketball by combining basketball and entertainment creating a number of turn-key “Basketainment” products introducing the Street Basketball Association to the world.  The SBA has created a global basketball infrastructure, working at the grass roots level helping to further promote the sport of basketball and to increase player participation and awareness, developing some of the top athletes in the world.  

SBA PRODUCTION / SBA SPORTS ENTERTAINMENT PROPERTIES
The SBA has produced countless events throughout the United States, South America, Europe, Asia, and Africa from exhibition show tours to clinics, demonstrations, expos, leagues, international competitions, and other basketball related entertainment sports properties and special events making our organization the “trailblazer” leading our industry.  The basketball enthusiasts and fans of all ages throughout the world simply love the exciting players and the SBA’s style of play which we call “The Show.”  

SHARING THE PASSION
The SBA is dedicated to showcasing quality basketball, providing entertainment to its audiences, and administering expert instruction and overall development, simply legitimizing the explosive international growth and popularity of the sport of basketball globally to its players and fans.  The SBA becomes an excellent vehicle to initiate marketing campaigns to develop leadership, sportsmanship, business and educational opportunities, cross cultural experiences, and athletic and business excellence.

SBA SPORTS & ENTERTAINMENT
The SBA Sports Management and Entertainment Group is a full service sports marketing and event management company primarily focused on the business of basketball offering turn-key entertainment events and sports properties.  From the beginning process of event creation and planning, through full-scale management, operation, and production of the event, the SBA provides optimal solutions to maximize the value of the individual sports property.  The SBA gives corporate organizations, both profit and non-profit, the ideal vehicle to penetrate the sports marketing arena as well as increase consumer awareness and create positive public relations for their products, services, and corporate mission.

STRATEGIC ALLIANCES
The Street Basketball Association is a responsive, dedicated, and capable organization that is committed to success. 
We have a strong resume’ that demonstrates our ability to manage and cultivate events.  The SBA offers a unique brand of basketball and entertainment, marketing and operating over 150 sports and entertainment events on 5 different continents in the world ranging from grassroots to the highest level corporate projects and functions implementing a number of marketing strategies to maximize the overall value of each event as well as initiating and directing multiple 10+ city/country tours managing five and six figure budgets.  The SBA has attracted strategic marketing partners, provided event management, event consulting, and secured contracts creating alliances with an exclusive list of Fortune 500 companies, global sports organizations, and government agencies such as Coca-Cola, McDonalds, Sprite, ATT/Cingular Wireless, Pontiac, Adidas, Nike, NBA Entertainment, NCAA March Madness, NFL Super Bowl, New Era and the CIAA.

GRASSROOTS
The Street Basketball Association is an independent, professional association of players and teams throughout the U.S. established to promote and showcase their execution of “street ball.”  The SBA realizes that street ball is a social phenomenon growing across the globe.  Whether played on dirt courts in the backyard or the asphalt of inner city playgrounds this brand of basketball boasts an unmatched passion and creative enthusiasm that crosses over all geographic, cultural, and economic lines.  The SBA’s mission is to showcase the best street ball legends and professional ball players’ center stage, in an organized competitive environment to entertain fans and to see what cities have the best talent in the world.  We are not creating a new industry with street ball; we are simply legitimizing it so that it can be recognized as the true phenomenon that it has become.  Join the excitement of the SBA as we become a legend in the evolution of the basketball industry.

SBA LEAGUE
The SBA has developed the first ever professional street basketball league allowing fans to experience some of the most dazzling and unparalleled street-ball players and team performances available anywhere.  The SBA creates a fertile landscape for players to develop their talent in a highly competitive atmosphere under the guidance and leadership of former NBA professional players and industry professionals.  SBA players, coaches, management and staff all serve as a talented human resource manpower pool for other professional leagues including the NBA, D-League, CBA, PBL, ABA, and leagues throughout South America, Europe, Asia and the world.  SBA players are professional ball players who have earned iconic status on the streets and/or professional leagues throughout the U.S. and the world and been featured on ESPN Street Ball, ESPN City Slam, Nike BattleGrounds, AND 1 Tour,  MTV, Fox Sports, Comcast, Hoops TV, NBA TV, EBC Rucker Park, Slam Magazine, Dime Magazine, Sports Illustrated, and hundreds of Street Ball DVD's.

BUILDING GLOBAL RELATIONSHIPS
The SBA has spearheaded the movement of bringing the fusion of sports, entertainment, hip-hop music, and overall basketball development to many regions of the world; as the SBA Management Team continues to be utilized as a valuable asset for top businesses, organizations, sponsors, and leagues and teams in the world seeking overall basketball/street basketball consultation and support.  The SBA provides opportunities for organizations to get the most from their business dollar partnering with a fully integrated professional organization with a global infrastructure in place, led by a talented management team of basketball and industry experts dedicated to the development and marketing of the sport. 
 
MARKETING WITH THE SBA
The SBA has created a number of basketball related sports properties consisting of events, exhibitions, international competitions, shows, and tours as well as a number of global basketball development and entertainment initiatives, continuing to further promote the authenticity surrounding the best professional basketball players in the world.  The SBA gives companies, organizations, and venues a valuable one of kind sports marketing vehicle to educate and entertain basketball fans and aspiring young athletes who have fallen in love with the sport of basketball in an interactive, fun, and creative atmosphere as well as increase consumer awareness and create positive public relations for their products, services, and corporate mission.  With the combination of basketball being one of the most followed and supported sports throughout the world and street ball being the hottest basketball product, the SBA ensures successful and profitable events maximizing visibility/branding and product distribution through sponsorship, marketing, and production.  
                                                                                                                                     
At the end of the business day, which really never ends in our industry, the SBA produces and initiates basketball entertainment and sports properties envied by most, respected by all...

WE GOT OUR FIVE, GET YOURS!